During my trip to Helsinki, I finally got to check out the Stockmann fairytale window before they shut it down at Epiphany, and I made it just in time! I’d walked by it earlier this year, but it was so packed with people of all ages staring at it that I didn’t even bother getting close.
One of the coolest Christmas traditions in the city center is the Stockmann fairytale window, which always gets people smiling on Aleksanterinkatu during the holiday season. The display window creates a cozy Christmas vibe and brings joy to kids hanging out at the corner of Aleksanterinkatu and Keskuskatu. This year, the window takes everyone into an enchanted fairytale forest to celebrate Stockmann’s 160th birthday. The centerpiece features characters from Moomin. The Moomin world feels like one giant hug, at least in the cartoons.
Since 1949, the Stockmann fairy tale window in downtown Helsinki has been bringing holiday joy to Christmas lovers of all ages. Over the years, this window has let folks step into all kinds of magical Christmas stories and whimsical worlds.
Monday Window {5/1/2026}
Ritva Sillanmäki Photography 
The window is just right for people of all ages but especially children. Thanks for sharing Ritva 😀
always happy to share
I love this! Thanks for sharing.
glad that you did Darlene.
That’s a wonderful tradition and beautifully presented 🙂
Ritva, Love it! I’m glad you were able to return to see it without the crowds.
Dear Ritva
We very much love your Moomin fairytale window. Well done. We have the tradition of Christmas Windows in our village, but we have never seen a Moomin window.
Thanks for sharing
The Fab Four of Cley
🙂 🙂 🙂 🙂
So adorable!
My children loved them when they were young 😁
What a cute display and wonderful holiday tradition!
It is a very popular program here , my kids loved it when they were young
I’m wearing the biggest smile- absolutely love them, Ritva!
There’s a store called Fenwicks in Newcastle which always used to have wonderful themed Christmas windows. I used to meet a friend who lived there every year to press my nose against the window xx
How lovely that this traditiin continues. As Jo says, some British stores used to make a special effort at Christmas, but it no longer seems to happen.
I’ve never seen the Stockmann fairy tale window but I grew up in northern Sweden reading the Moomin Troll books and watching the Moomin Troll advent calendar. Your pictures brought back nice memories,